TD believes in the power of music to change a child’s life. Learning to play an instrument can help improve concentration, cognitive skills, self-confidence and so much more.
This is why, in 2013, TD and MusiCounts, Canada’s music education charity, came together to form the MusiCounts TD Community Music Program. Designed to create music opportunities for children and youth in underserved communities across Canada, the Program has awarded $690,000 worth of instruments and equipment to more than 50 diverse community organizations over the past three years. Nine thousand young Canadians have benefitted. The results have been music to our ears.
We are now pleased to announce that TD Bank Group has increased its support of MusiCounts, pledging $1,000,000 to the MusiCounts TD Community Music Program over the course of 2016 and 2017. We estimate that this will double the number of community organizations supported by the Program!
Watch the video above to join JUNO-nominated Toronto musician Scott Helman as he sets out to learn more about this organization that puts instruments in the hands of kids who need them most.
Along the way, Scott speaks with musicians including LIGHTS, Jully Black and Kevin Drew, who share stories of music’s significance in their own lives. We also learn, from neuroscientist Dr. Jessica Grahn and 2013 MusiCounts Teacher of the Year Mark Reid, why opportunities to explore music through community programs are more important than ever. You’ll meet the founder of one such organization as Scott takes us to visit Brampton’s Music At The Towers program, a 2015 MusiCounts TD Community Music Program recipient.
Why MusiCounts? It’s about more than music.
Applications for the 2016 MusiCounts TD Community Music Program are now open. Click on the link to learn more and to apply.